Close Contact Us For rate cards, production specifications, scheduling options, and contracts. Contact: Christine Ackermann Vice President, Sales and Marketing tel: 650 493 3500 fax: 650 493 9050 email Christine Main Office Hours: Monday-Friday: 9AM-6PM PST General Inquiries email us Close

Close Our Company SiliconView.com is an interactive service owned and operated by Landmark Screens, LLC. Landmark Screens was founded in 2000 to provide state-of-the-art advertising and information imaging system solutions. Landmark Screens' services and products apply a myriad of techniques and technologies to bring industry-leading imaging instruments and solutions to the public. Landmark Screens is comprised of a highly skilled and diverse network of professionals to ensure exceptional products, service and support.

Close Privacy Statement SiliconView.com does not automatically gather information from its site. We do not use or place “cookies,” or track our customers through any means. It is our policy that information given to us through e-mail, fax and telephone is for our use only and is not sold or passed on to other parties.

High Traffic, High Visibility

From San Francisco to San Jose, the Highway 101 corridor in Silicon Valley is filled with highly educated, demographically desirable drivers that see SiliconView. In fact, the commuters and valley visitors that travel this corridor are among the most affluent mobile customers in the country. In this strategic location, over 7 million drivers a month will notice your message.

The average effective daily traffic volume on Highway 101 stands at over 235,000 vehicles (113,000 southbound and 122,000 northbound). Approximately 92% are passenger vehicle commuters on this stretch of freeway and often they are slowed to bumper-to-bumper traffic creating more "view time" for SiliconView. Advertisers on SiliconView are in good company with other nationally recognized companies.

The bend in the highway to the south ensures that northbound motorists can't miss the "head-on" viewpoint of the billboard, delivering superior visibility, clarity and color vibrance. The dynamic rotation is an added bonus that increases viewer recall and sets SiliconView apart from the static clutter that fills Highway 101.

For more information on Notability, CPM and Viewer Exposure, see Media Kit

Highly Advanced Technology

SiliconView is "always on" with guaranteed reliability. The electronic billboard is proven to be highly energy efficient, easy and fast to access, and cost effective to update with small digital file footprints. With LED technology, SiliconView has been designed and engineered to utilize color ranges and contrast that far surpass HDTV quality. In fact, the electronic display can deliver 36,600 discernibly different colors in a single image. All this quality and performance at a size that commands attention and fosters retention. Image characteristics are computer-controlled to compensate for varying environmental conditions (direct sun, fog, rain, overcast, etc.) and day or night viewing. So no matter what the climate, your ad is always photo-quality to allow for effective communications to prospective customers.

Messages Stay Fresh, Get Increased Notability

Unlike conventional static billboards that may display the same image for months, SiliconView was developed to keep content fresh with digital messaging that changes up to 10 times per minute for a total of 1,550,000 average image exposures per weekday with attention captured on 91% of those exposures. In fact, what sets SiliconView apart from traditional billboards is the rotation of your message. SiliconView is more than 6 times more effective than static billboards, resulting in increased viewer attention and retention.

And because these image sequences rotate, the visual experience remains "refreshed"-that means no ad "wear-out" and no viewer "burn-out." Ads can be updated to include new and timely information or to coincide with other seasonal marketing activities. The illuminated screen displays millions of brilliant colors showcasing your message clearly-anytime of the day, rain or shine.

For more information on Notability, CPM and Viewer Exposure, see Media Kit

Run “Multiple-Part” Messages and Campaigns

SiliconView's rotational format is perfect for creative approaches to messaging in many industries; Seasonal apparel, Finance, Sports, Automotive, High Tech, Bio Tech, Travel, Entertainment, and more. SiliconView's advanced technology is highly flexible, allowing advertisers many ad rotation options for meeting their advertising goals. Most commonly used, is a 5 second display of a single image which rotates every 36 seconds, featuring 6 advertisers, with 1 second between images. Alternatively, advertisers may choose to display multiple images with a common theme, or sequential images that ultimately build a story line. Unlike traditional billboards, your message is not limited to "one face." You can run multiple messages for the cost of one. If you need some assistance, we'll be happy to help you evaluate your options.

Get Up and Running in 24 hours

In a world where the only constant is change, SiliconView helps capitalize on your opportunities. Our underlying digital platform eliminates weeks of billboard pre-production. Simply email your digital file to us, and within 24 hours you will be “on-board!” And if you want to “swap-out” your creative, file preparation is fast and easy, allowing you to streamline your lead-time and reduce your costs. This digital breakthrough also gives you flexibility in creating timely and relevant messages.

It’s Cost Effective

Compared to other media, The SiliconView Electronic Billboard is one of the most cost effective means to communicate your message to a highly desirable Silicon Valley audience. Studies show that SiliconView is proven to be 6 times more efficient at capturing attention compared to static billboards. What's more, because SiliconView is digital, the cost of printing billboard sheets is eliminated, saving time-to-market, printing costs, shipping costs and additional production costs.

Automatic Monitoring

At SiliconView we are committed to helping you deliver your message to the market quickly, easily and cost effectively. Image status is independently and continuously monitored to ensure the highest quality presentation, and complete audit trails are recorded automatically for future reference.

Harris Poll Highlights

Noticed Far More than Other Billboards

A recent study conducted by Harris Interactive substantiates a variety of findings showing that SiliconView is highly noticed and effective. Here are a few highlights from the study:

• 67% of respondents notice one billboard more than any other on Highway 101. 76% of those who notice one board more than others say it is the SiliconView electronic billboard as compared to 12% who report that they notice traditional billboards.
• SiliconView is proven to be 6 times more effective than static billboards.
• Regardless of when they drive Highway 101, the majority report that they notice the SiliconView billboard every time they
  drive by.
• Over 90% of respondents notice SiliconView billboard at least "frequently."
• 75% of the respondents associate SiliconView with: "colorful," "highly-noticeable," "visible," and "electronic."

Respondents to the survey drive the Highway 101 corridor at least 3-5 times per week and were asked questions about billboards in general and about the SiliconView billboard specifically. The study examined awareness indicators of billboards on Highway 101, how often drivers notice the SiliconView billboard, what drivers notice, driver demographics and how drivers feel about the SiliconView electronic billboard.

For more research findings see the Harris Poll Summary included in this kit.

For more information call 1-650-493-3500 or email us.